026. the value of free information

In this episode, i discuss the value in seeking out free information.

Hello everybody and welcome to another episode of the Reside Daily Bite; I’m your host, David Doucette and I have to address the elephant in the room. Obviously I got my hair cut, about 30 minutes ago and actually it feels great although every time I go more and more, grey kind of falls on the little cape there. And the guy who cut my hair said they can fix that with this sort of flashback product that they have, but so far, the grey doesn’t bother me and I do subscribe to “Grey makes men more distinguished”. We’ll see if my subscription to that philosophy stays as time moves on. So, I just had to address that.

Then, I also want to talk about home owner education. First thing I want to mention is the first time homebuyer seminar that I’m doing here in our office/studio next Thursday, April 29 from 6:30 to 8:00 in the evening and I’ll have some wine and cheese. Mortgage broker, Dean Piller is going to be speaking about what a mortgage broker does. Heidi Smith from LA Citywide Escrow will be talking about the escrow process. The home inspector may or may not be able to make it that evening. And then, I’ll also be talking about what an agent does -completely free.

So, I do want to let everybody know about that but also I want to let you know that if you’re in the market for buying a home in your neighborhood, find out who’s doing some sort of home buyer seminar. There are a lot of realtors who will do these and I think they are great ways for you, the homebuyer, to get information from (hopefully) credible sources because as you know if you’ve been following in the Daily Bite or on the Reside Real Estate podcast or the Approachable Architect podcast, I’m all about giving out information…giving it freely because I do believe in some ways, shape or form, that does come back to me in the terms of business  and also in building relationship. But I’m just passionate about putting information out there because I think there’s information that home owners need to know, both as an architect and somebody who’s considering doing construction on their home or as a real estate agent and a real estate broker and somebody who’s thinking of buying or selling their homes. So, I’m a big proponent of education and I think if you can find people in your area who are providing those educational services -those free seminars- they may be the people that you end up working with; they also may not. Typically there’s no obligation at these things but for me, in whatever kind of service I’m looking for, if somebody is providing free education, they are taking the time to put together a seminar or put out some sort of content that’s completely free with really no strings attached, that helps that person build credibility in the community and that is what I’m trying to do with the content I produced.

But again, if you’re in an area looking to buy a home, find out who’s the content provider. Find out who’s really reaching out to the community and putting free information out there because the National Association of Realtors is saying that about 90% of new home buyers are going to the internet first when searching for new homes. So that means people just want information, things have changed with the internet and social media now. The hard sell is not really “in” these days; it’s more about providing information and people getting this information, letting them figure out what they need to get that information.

The point is free information is king and I think it will continue to be, for I love doing this, I love putting this information out there.

And I think that’s my daily bite for today. Thanks for checking it out. Thanks for noticing my short hair. My name is David Doucette.

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